A common question business owners ask is "Don't people prefer to talk to a human?"
According to Gartner, 85% of consumer business in 2021 will be done without interacting with another human. Consumers will use self-service options and Chatbots.
Gartner further predicts that by 2022, 70% of white-collar workers will interact with conversational platforms on a daily basis. Read here.
Email is not dead With an average EMAIL open rate of 22.87% and an average open rate of 84.3% for Facebook MESSENGER it might be time to explore the potential to grow your business with a customised Conversational Business Chatbot.
As a business owner, you need to be really aware of who owns and who controls your subscriber data. A Conversational Chatbot can be built to transfer subscriber dataonto a platform you own and control. That is good news.
An email has one objective which is to get the click that moves the subscriber onto the next part of your funnel. All you'll ever know is the subscriber did or did not open the email and did or did not click.
With a Conversational Chatbot Flow, you collect valuable data points (information) as the subscriber clicks through the Flow. Each data point is tagged to store and segment each subscriber. This means subscribers only receive messages aligned to their likes and dislikes. How useful would that be to your business?
The only way we'll know if a Conversational Chatbot will work for your business is to ask questions so we have a clear and simple process that starts with asking those important questions. We call it The 5 Ds to Success Process.
We Build Your Chatbot The 5Ds to Success Process
Discover: schedule a 30 min, Problem2Solution video chat. During this confidential chat we discover what needs to happen to move your business from where it is now to where you want it to be. If we feel building your customised Conversational Chatbot is not a solution for your business, we will not proceed to the next step. We can still be friends.
Demo: Using the Discover Step outcomes, we then create a mind map for your Conversational Chatbot. We'll consult on any changes necessary then proceed to build your customised Conversational Chatbot Flow.
Develop: this is when we go dark as we build your Conversational Chatbot. Average build time is around two weeks but can take longer if you've settled on a complex Flow.
Deliver: in this step, you experience your Conversational Chatbot Flow using the Manychat platform. Another consultation is essential to ensure you are happy with your Flow. Then we go Live.
For 30 days we manage each logical step of the Flow to achieve desired Open & CTR rates.
Drive: Facebook is constantly changing the rules. Things break (it's tech after all). So the work to constantly test & improve your Conversational Chatbot Flow continues for 90 days. Based on your preferences, a weekly or fortnightly report will be delivered via a video chat, Messenger, phone call or email.
Will a Chatbot work for your business? Will it boost your sales? Boost your leads?